Collaborative Multimodal Brainstorming and how you can create a culture of innovation and success in your organization. - 7 minute read.
How can you inspire your employees in an uncertain world?
How do you nurture a culture of innovation in your organization?
It is now official that the economy is in choppy waters with existential threats swarming on the horizon like the Golden Horde.
Leaders must find a way out of institutional sclerosis and inspire their teams to capitalize on the opportunities that present themselves.
This is not the time to shrink and hide under a crevice. Rather it is the time to be bold when everyone else is timid, and seize the hour to become the market leader. And if you are already the market leader, this is the time to consolidate and expand your lead.
However, in a hybrid workplace, where people meet physically less often, most communication is asynchronous. We miss the spontaneity that is so often the spark that ignites an organization's creative engines.
How do you galvanize your team if spontaneity is missing?
What you need is "Collaborative Multimodal Brainstorming".
"Collaborative Multimodal Brainstorming"?!
Collaborative Multimodal Brainstorming is a new approach to team management that helps you build great teams and use your own brand of visionary leadership to navigate your company out of chaos.
In the past, we have been more used to having senior leadership thrust down their vision to the lower ranks.
Instead, in Collaborative Multimodal Brainstorming, you create a compelling vision together with your team.
The entire team contributes towards shaping the vision and roadmap, brainstorming relentlessly until they are on the same page when it comes to the direction the company will take -- even if only a few may be privy to certain tactical details that cannot be shared with everyone.
Everyone's views carry the same weight.
And what do you get by doing this?
You get your tribe of warriors.
You get faith, belief and love.
The old way of brainstorming is uninspiring.
You can get your team into a room once a week with a magnetic whiteboard, paper post-its, pens and notebooks but the brainstorming will be drab, limited by the technology, without the freedom to put what is exactly in one's mind onto a board.
Most of us are not artists.
Let's say that you are trying to convince stakeholders in a marketing meeting that they really need to pivot. Your idea is to base your entire marketing strategy on the frustrations of an "exasperated housewife sick and tired of her truant oven".
If you are brainstorming using old tools, you will end up drawing a stick figure such as this...
You will have this epiphany I have had so many times in my life --
That it is one thing to have vivid ideas in your head. It is quite another to be able to put them out there for others to see them the way you do.
If you are limited by the tools at your disposal, and if you do not succeed in evoking vivid or provocative mental images, the conversation quickly turns dull and boring. Meetings turn into drudgery.
You become the enemy of fun!
What you need are tools that do not limit your creativity -- tools where it is easy to express vividly.
You need tools that will allow you to put images, gifs, videos and text on a board which you can then manipulate quickly across the board so that your brainstorming is fun, creative and effective!
There are several brainstorming tools available online, one of which is our SaaS app, The Toot App.
SaaS tools, like The Toot App, help you collaborate in real-time online with your team members and external clients, even in a hybrid work environment.
One of the best things about online tools is that you can use them anywhere at anytime.
You can use them wherever you can bring your laptop and have an internet connection - your office, the pool or the train ride home. You can work out of your bed on a sleepless night.
And as a bonus, everything gets automatically saved.
Brainstorming must be multimodal.
To make a breakthrough, we need to see the world through different lenses all the time. This is the way human creativity works.
The creative brain craves to look at things from different angles. It gets quickly bored otherwise.
We need to use different tools to brainstorm so that we can look at things differently.
A painter keeps a set of brushes.
It is the same with brainstorming.
If you do your designing and brainstorming using only one kind of tool, you will be limiting yourself, and you will get the limited results that everybody has.
In Collaborative Multimodal Brainstorming, you use different techniques to brainstorm on the same problem.
The Toot App is a suite of 5 different brainstorming tools rolled into one product, so you can brainstorm with your team in 5 different ways, and not just one way of brainstorming like many other SaaS products.
Get More Clarity With Vision
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